
9. You can target your customers by demographic info that they provided
8. You can can customize your page to make it very creative
7. It's a great way to interact with your customers
6. When someone "friends" you, you can choose to accept them or not
5. You have a more professional version of your Facebook page
4. You can tie it in with a Twitter page for more effectiveness
3. It can be used to capture your client's email address
2. It's a great jumping off point to your web page
1. Once they "like" you, you can advertise to your fans for life for free
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